True Floridian Apparel Brand

Noelle McIntyre, founder and a 3rd Generation True Floridian had been dreaming of showcasing her love for Florida on apparel for a long time. Her vision needed to come to life in a way that she could celebrate her deep connection to the heritage, the land and the vibrant lifestyle. She wanted to be more than a typical apparel brand, she wanted to capture the spirit of her home and inspire a community to forward the legacy of True Floridians.

Details

  • Brand strategy

  • Logo design

  • Apparel design

  • Jewelry design

  • Content development

  • Various collateral

  • Website

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